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Pinnaki

Solutions · Marketing teams

Campaigns you can measure past the send.

Build the audience from tags, filters and what people did last time, send approved templates or social broadcasts on a schedule, and read the result as counts and rupees.

Scheduling and analytics export come with Basic, from ₹1,299 a month + GST.

Fig. 1 — A campaign report: every contact accounted for, with the reasons for skips and the spend from the wallet. Example data.

Scheduling and analytics export come with Basic, from ₹1,299 a month + GST.

01What you can set up

From the audience to the report.

Each item is in the product today, with the plan it needs.

Segmented campaigns
Import a CSV or pick a saved list, then narrow it with tags, attributes and filters. Skipped contacts are listed with the reason.How campaigns work
Retargeting by what people did
Use an earlier campaign as the next audience: everyone it reached, everyone who read it, everyone who clicked, or the messages that failed.
Scheduling and retries From Basic
Pick the send time, and how many times a failed message is retried and how long to wait between tries.
AI template drafts From Basic
Describe the offer and get a draft template to edit and submit. Basic includes 5 drafts a month, Professional 50.
Social broadcasts
Broadcast on Instagram (₹0.20 a message), Messenger (₹0.15) and Telegram (₹0.10) from the same workspace.
Ads manager Professional
Meta and Google ad accounts in one place, with AI notes on what to change, and click-to-chat ad links that open a conversation with you.
Social Studio
Publish or schedule posts to Instagram and your Facebook Page, and read how they did.
Exports From Basic
Download a campaign’s recipients and their statuses as a CSV for your own reporting.

02An example plan

A festive offer, sent twice.

How a team could run one offer with features that exist today. The template and the numbers are illustrations.

  1. Step 1: Pick the audience

    Contacts tagged “repeat buyer” in two cities, with the opted-out left out automatically.
  2. Step 2: Write the template

    Start from an AI draft, add the name as a variable and an opt-out line, and submit it to Meta.
  3. Step 3: Schedule it

    Set the morning of the sale, with two retries for failed messages.
  4. Step 4: Send again to the readers

    Two days later, send a reminder template to everyone who read the offer.
Fig. 2 — The offer as a marketing template, with a variable for the name and a way to opt out. Example data.

03What it costs

Broadcast fees, in rupees.

Instagram, Messenger and Telegram have a flat fee per message. WhatsApp has one price per message for its category, the same on every paid plan.

Worked example · two social broadcasts
ItemAmount
Telegram broadcast10,000 messages × ₹0.10₹1,000.00
Instagram broadcast5,000 messages × ₹0.20₹1,000.00
Total₹2,000.00

Paid from the wallet as the messages go out. A WhatsApp marketing message on Basic costs ₹1.05 to India, Meta’s charge included.

Source: Pinnaki fees, October 2026. Telegram broadcasts from Professional, Instagram from Basic.

04Questions

Questions, answered.

What marketing teams ask before the first campaign.

Can we send again to the people who read the first message?

Yes. When you build a campaign, pick an earlier campaign and a status: delivered, read, clicked or failed. Read includes the people who also clicked; failed leaves out numbers that can’t receive WhatsApp messages at all. Contacts who opted out stay out.

Can we export the results?

Yes, from Basic up. The campaign report exports its recipients and their statuses as a CSV file.

Which ad accounts can we connect?

Meta and Google ad accounts, from Professional: up to 5 on Professional , 20 on Enterprise and no limit on Unlimited. The ads manager shows them side by side, with AI notes on what to change.

Start on the Free plan.

Import a list, approve one template and schedule it. The report tells you who to send to next.