Channels · Messenger
Messenger for your Facebook Pages.
Your Page’s bot answers the routine questions. When someone asks for a person, the chat moves to your team in Live Chat, worked the same way as WhatsApp and Instagram.
Messenger is on Basic and above (₹1,299 a month + GST). Broadcast messages are ₹0.15 each.
Messenger is on Basic and above (₹1,299 a month + GST). Broadcast messages are ₹0.15 each.
01Features
What your Page can do from Pinnaki.
The Messenger tools a business uses, next to the inbox where the replies arrive.
- Chats in the team inbox
- Messenger conversations arrive in Live Chat, with assign, transfer, saved replies and resolve.Team inbox
- Get Started and menu
- Set the Get Started button and the persistent menu people see in your Page’s chat.
- Ice breakers
- Show up to 4 questions people can tap to start a chat, such as “What are your hours?”. Taps arrive in your inbox and flows. Only new conversations see them, and they replace the Get Started button while set.
- Click-to-Messenger ads
- Ad links that open a chat with your Page, with an optional Instant Form for lead ads.
- Broadcasts
- Broadcast from your Page. Before you send, Pinnaki estimates how many people are inside Meta’s messaging window.
- Conversion events
- Report a conversion to Meta from the chat, with an optional value, so your ads learn which chats led to a sale.
- Utility templates
- Order and account update templates for Messenger, with an optional picture (JPEG or PNG) at the top. The picture is the same for every message sent from that template, and Meta reviews each template.
- Page health and policy alerts
- A health check for each connected Page, in one panel. When Meta warns about or blocks Messenger messaging on your Page, you get an in-app alert and see Meta’s notice on the panel.
02Marketing messages
Promotions, for the people who asked for them.
Meta’s marketing messages go only to people who chose to get them from your Page.
- Marketing messages
- Send promotional Messenger messages, as text or cards with buttons, to people who chose to get them from your Page, and see delivered, read and clicked counts. Meta allows one marketing message per person every 12 hours, and not in every country.
- Click-to-Subscribe ads From Professional
- Run a Messenger image ad that lets people subscribe to your marketing messages with one tap.
03Your team on Messenger
A name on the reply, a rating after the chat.
Customers see who answered them, and can tell you how it went.
- Agent personas
- Replies your agents type on Messenger show the agent’s name and photo to the customer. Automated replies and templates still show your Page.
- Customer feedback
- Ask customers to rate a Messenger chat with a CSAT, NPS or effort score and an optional comment, from the chat or automatically when it is resolved, and see the results per agent. You can also let customers give a thumbs up or down on replies. Surveys are for service chats, need a link to your privacy policy, and go to a customer at most once a day.
04Who is in control
One conversation, one app in charge.
Meta routes each Messenger conversation to one app at a time. Pinnaki shows which app has it, so a reply never disappears.
A person on your team can take control of a thread from the chat header, answer, and pass control back to the bot when they are done.
If Meta requires a template to message someone, the inbox offers your Messenger utility templates instead of a free-form reply.
05Getting connected
Connect a Page, then set the welcome.
Messenger connects through Meta, with the Facebook Page you already run.
Step 1: Connect the Page
Sign in with Meta from Pinnaki’s integrations and choose the Facebook Page.Step 2: Check who is in control
In Meta Business Suite’s conversation routing, let Pinnaki handle the Page’s messages.Step 3: Set the Get Started button and menu
Decide what people see when they open a chat with your Page for the first time.Step 4: Add a flow or the team
Answer the common questions with a flow, and give the rest to your team in the inbox.
06Pricing
What Messenger costs.
Replies to people who wrote to your Page cost nothing per message. Broadcasts have a flat fee.
| Message | Fee |
|---|---|
| Broadcast message | ₹0.15 |
| Reply inside the service window | ₹0.00 |
| Marketing message to a subscriber | Billed by Meta |
Pinnaki fees, October 2026, debited from the prepaid wallet at this price. Meta bills marketing messages to your Meta ads account. Messenger is on Basic and above.
07Questions
Questions, answered.
What people ask before they connect a Facebook Page.
How long can I reply to a Messenger chat?
What does “Another app in control” mean?
Can a Messenger ad open a lead form?
Who pays for Messenger marketing messages?
Which plan do I need?
Bring your Page’s messages into the inbox.
Connect Messenger on Basic, with a 14-day trial, and answer it with the same tools as WhatsApp and Instagram.